We’re proud to introduce Our Wales – the new vision and strategic plan for Welsh football. This exciting and ambitious six-year plan will guide our work until 2026, when the FAW will commemorate its 150-year anniversary.
Welsh football saw significant success over the last strategic cycle, but there is so much more to achieve. Our vision is simple. We want to become a leading football nation at a global and local level. We intend to make football the most inclusive, accessible and successful sport in Wales, consistently competing with the very best in the world. Every aspect of the football experience should be a positive one, enjoyed locally and nationally, making our nation proud.
Achieving this will require a renewed focus on our strategic objectives, the cornerstones of the game. We recognise the need for constant improvement. In the pursuit of excellence, it’s essential we partner with our members and stakeholders to promote and develop football in Wales and beyond. Growing the game means providing a flexible, inclusive and appealing experience, and recognising where we still have room for improvement. We renew our priority to ensure women’s and girls’ football continues to expand and succeed. Of equal importance is making football a sport for all ethnicities, abilities and communities.
Most important are our people. This means focusing more on both listening to our participants and reaching out to new audiences. Developing education and learning programmes from grassroots through to high performance will support us in becoming a resilient, relevant and representative workforce.
We take pride in these foundations and continually strive to improve and grow all levels of the game. Achieving these objectives by 2026 will set us on the path to realising our long-term vision for football in Wales: local and global quality and success.
Steve Williams
President
Football Association of Wales